u/Pinksucculent728

Isn’t your FYP catered to your own algorithm? If I searched “day in the life vlog” and sorted by top videos, I’d probably get totally different results than my friend would searching the same thing. So how can anyone claim something is “performing” or “dying” in a way that’s actually true beyond their own feed?

And if it is mostly personal interpretation how do you filter who/what you’re even looking at? Random accounts? High engagement only? How many creators would you need to study before a pattern actually means something vs. just being what you personally happened to see?

I want to eventually teach this stuff myself, but I don’t trust my own read on things enough to feel confident doing that. How do people build that confidence? Is there an actual method?

If you’re going to comment to start managing my own account, save your breath. I already am. I want to know how to STUDY what’s working, and what’s not. There are obviously the basics, what every creator needs to thrive like value. But when it comes to other not so obvious things like trends. Editing styles. Pacing. What people are truly watching and what people are tired of, how do you figure this out?

Do you read comment sections? How much? There’s so much to this world I have a hard time understanding how much you’d need to consume to make a statement about what’s “working”

Julia broome is who I’m interested in being similar to

Isn’t your FYP catered to your own algorithm? If I searched “day in the life vlog” and sorted by top videos, I’d probably get totally different results than my friend would searching the same thing. So how can anyone claim something is “performing” or “dying” in a way that’s actually true beyond their own feed?

And if it is mostly personal interpretation how do you filter who/what you’re even looking at? Random accounts? High engagement only? How many creators would you need to study before a pattern actually means something vs. just being what you personally happened to see?

I want to eventually teach this stuff myself, but I don’t trust my own read on things enough to feel confident doing that. How do people build that confidence? Is there an actual method?

If you’re going to comment to start managing my own account, save your breath. I already am. I want to know how to STUDY what’s working, and what’s not. There are obviously the basics, what every creator needs to thrive like value. But when it comes to other not so obvious things like trends. Editing styles. Pacing. What people are truly watching and what people are tired of, how do you figure this out?

Do you read comment sections? How much? There’s so much to this world I have a hard time understanding how much you’d need to consume to make a statement about what’s “working”

Julia broome is who I’m interested in being similar to

Isn’t your FYP catered to your own algorithm? If I searched “day in the life vlog” and sorted by top videos, I’d probably get totally different results than my friend would searching the same thing. So how can anyone claim something is “performing” or “dying” in a way that’s actually true beyond their own feed?

And if it is mostly personal interpretation how do you filter who/what you’re even looking at? Random accounts? High engagement only? How many creators would you need to study before a pattern actually means something vs. just being what you personally happened to see?

I want to eventually teach this stuff myself, but I don’t trust my own read on things enough to feel confident doing that. How do people build that confidence? Is there an actual method?

If you’re going to comment to start managing my own account, save your breath. I already am. I want to know how to STUDY what’s working, and what’s not. There are obviously the basics, what every creator needs to thrive like value. But when it comes to other not so obvious things like trends. Editing styles. Pacing. What people are truly watching and what people are tired of, how do you figure this out?

Do you read comment sections? How much? There’s so much to this world I have a hard time understanding how much you’d need to consume to make a statement about what’s “working”

Julia broome is who I’m interested in being similar to

Isn’t your FYP catered to your own algorithm? If I searched “day in the life vlog” and sorted by top videos, I’d probably get totally different results than my friend would searching the same thing. So how can anyone claim something is “performing” or “dying” in a way that’s actually true beyond their own feed?

And if it is mostly personal interpretation how do you filter who/what you’re even looking at? Random accounts? High engagement only? How many creators would you need to study before a pattern actually means something vs. just being what you personally happened to see?

I want to eventually teach this stuff myself, but I don’t trust my own read on things enough to feel confident doing that. How do people build that confidence? Is there an actual method?

If you’re going to comment to start managing my own account, save your breath. I already am. I want to know how to STUDY what’s working, and what’s not. There are obviously the basics, what every creator needs to thrive like value. But when it comes to other not so obvious things like trends. Editing styles. Pacing. What people are truly watching and what people are tired of, how do you figure this out?

Do you read comment sections? How much? There’s so much to this world I have a hard time understanding how much you’d need to consume to make a statement about what’s “working”

Julia broome is who I’m interested in being similar to

So the general format for a converting AD script is
Hook problem solution CTA. Right?

Well I’m seeing so many ads performing well that do not really AGITATE the problem. Like, the hook IS the problem in these videos. They’re not really separate? So I’m confused. How many do you really need to harp on the before/struggle/problem?

Does it depend on the video/product? Or is there a general rule that as like as the pain point is targeted and makes the product the solution then you’re good to go?

Because I’m confused. The gurus have said these are all separate. That you should say the hook then get into the problem. The “I used to struggle with xyz” or “I was feeling like xyz because of x” and then “I found x” and get into the solution.

I’m lost??

I’ve finished up some ugc collabs with some great brands. When is too soon to ask about their next campaign and see if they’re looking for creators?
Should you ask right away when submission is approved/invoice and all is finished? Or in a few weeks/months when you follow up on performance? Orrrr

Bring value! Make them come back! Choose a target audience! Use hooks! Have content buckets! Niche down! Don’t niche down! Be yourself! But also script everything! Use hooks! But you don’t need a hook be authentic! Teach viewers something! Give them a reason to follow! Remind them to follow! Choose a branding font & color! But don’t overthink it!

Literally what? How is this fun anymore? I can’t even feel confident posting my content cuz I don’t have a damn clue if it’s meeting the criteria for valuable, returnable, target audience content. I’m exhausted. How do you do it all? How do you know if it’s right?

Would someone be willing to audit my portfolio and social media?

I’m in month 6 of ugc and still struggling sometimes. I’ve landed deals, good ones. But I’m not consistent or growing much.

I’d love an outside perspective to tell me what I need to do that I’m not seeing. I love constructive criticism and want to be the best I can.

I’d prefer someone experienced in UGC/content creation. If you’re willing please comment or message me first:)

I’m curious to know what everyone’s posting on their socials to get brands in their inboxes. I’ve heard a mix of video types!

Are you at all worried about following ftc guidelines? Do you only do it for tech that is true to you ? (Like would you do a cheating app if you’re in a happy long term relationship lol) are you paid on a monthly basis? Do brands usually give you scripts? Do you give the brand your username and password and if you stop working together can you delete everything?

I wish more ugc creators talked about this. It seems to be a standard for agencies but I’m new to them and don’t know what kind of language is unacceptable and should not be signed.

I don’t want to sign something I’ll regret later.

Are they usually really one sided? Like no protection for the creator. In fact the creator would be liable for any legal fees if it was pursued etc and the agency choose arbitration if there’s ever an issue? Even if that turned out to be false the agency could come for you and you’d have to pay for that? That’s how the nda I was just given sounds.

Just curious if anyone has experience working with the agency intensify and how it went?

I’ve been at this for weeks and the “best” resources I can find to teach me are just examples of exercising marketing psychology, how to apply it, etc.

But I want to start from the top. I need to understand the framework, from the tree trunk onto the branches then the leaves.

I don’t want a bunch of scattered facts, I want to be able to understand and apply it.

Where and how would you recommend learning marketing/buyer psychology from the bigger picture to the smallest details? That way I don’t just memorize, I understand.

Any podcasts? Resources? Books? Websites? Apps? Anything helps.

Not Canvas UGC!!!!!!

1. Pitching?
   If so, how are you choosing brands to pitch and what does your pitch look like?

2. Inbounds?
   What are you posting on your socials to get these?

3. UGC platforms?
   Which ones? How many do you apply to even land one?

I’m inexperienced with these and they freak me out. Are NDA’s usually extremely one sided (protective of the brand / agency) and include things like a fee shift where the creator would have to pay all expenses if any dispute were to happen and wouldn’t be allowed to choose the arbitration. Also, full content ownership to them and non solicitation for a year as well as no deadline for the entire NDA as a whole?

I haven’t signed it and I’m leaning towards not but I don’t have a clue what is standard in an NDA for content creation.

I've never signed one so I dont have a clue what is typical in one. I received one to sign from an agency prior to receiving the brief info (which I've learned is typical) but it is an extremely one sided agreement. I know agencies are often busy and don't want to make adjustments so I guess I'd like to know when not to sign.

It's got a one year non solicitation clause, ownership of content, I'd pay attorney fees, and some other things. I haven't signed yet but I'm worried what I should be super concerned about. I don't want to sign anything before I know.

Realistically this document wouldn't be an issue unless me, myself, and I, breached it. so is that really a non issue if I just follow the rules?

I feel so uncomfortable doing collaborations without a contract.

How are creators protected when doing collabs on platforms without a real contract in place? Or signing up on agency platforms and they don’t have time for lengthy contracts?

Maybe the answers obvious and you’re not protected and you deal with it. So then, is it uncommon to really have long term issues with brands anyway?

I think this is super controversial.

Whether you’re starting out or have been doing UGC for a bit. Do you care about if a brand is using your videos for ads (sometimes in perpetuity) at a flat rate without charging more?

I feel I’ve recently realized a lot of creators are making 5k+ months because they’re accepting most of what comes their way.

Should we really care? I know it’s valuable, but so is the flat rate to the creator (unless it’s obviously Pennie’s)

I know that on platforms 99.999% of the time there’s a flat rate with usage included. Are most creators okay with this? Is money just money at this point?

I’m just scared of being taken advantage of.

But if a brand offers $300 for a video rights in perpetuity , are you doing that? Because it’s $300 for you and a brand you can say you’ve worked with. Or are you like this is clearly more valuable no way.

I’m in month 4 and have worked my ass off.

One person says to do one thing, the other says the opposite. That’s all the UGC field is. Conflicting information.

What I’m most tired of is pitching. I’m sick of the “volume over quality” and the “quality over volume” back and forth.

All I’ve done is try again. I’ve never for a second been the creator that gave up 10 pitches in. I’ve done nothing but eat sleep and breathe ugc.

pitching is the worst. I’ve decided to try manual personalized pitches again but I can’t wrap my head around one thing, how do you personalize pitches without spending hours on them? I’ve been at this for months and can’t find a solid system that doesn’t take me hours.

You have to find out who’s running ads, make sure it’s in your niche, study top performing ads for ideas to pitch, find their email, go through their socials, do you match their aesthetic/vibe, are they too big for a creator your size?, get to know the brand, what are they missing, find out how to personalize, write out your pitch, tweak then tweak again.

All while not talking about yourself too much. While making it about them. But make sure they know why you’re a fit. Point out a market gap. No don’t point out a gap it’s not necessary. Compliment them. But don’t kiss ass. Don’t come in hot with ideas before you know if they’re even interested. But also be sure to paint an exact picture of what you’d create for them. Study their socials. Study their competitors. Don’t make generic claims. But don’t overdo it. Don’t beg. Be confident. Be the prize. Be specific! Do your research! But don’t spend too much time on it. Send your best ideas tailored to their specific products, but get ignored anyway.

Am I missing something? Are we serious? People say this like it’s easy? I can’t understand how people are sending out personalized pitches to brands without spending hours to days on it. Is there some kind of system I need to implement that I’m not aware of??

Am I making this way harder than it needs to be?

I’m cut out for this, I am. But I need a damn system that makes this achievable cuz no way yall are doing this consistently the way ive been dying over.

Literally roast me at this point idc