u/Spirited-Rice-459

so monsoon's here and i've given up on staying dry, but the shoe situation is doing my head in. everything i own takes like two days to dry and then it smells. rotating between two pairs now but that's getting expensive.

stuff i've tried:

• newspaper stuffing overnight (helps a bit, not enough)
• a second pair purely for rotation (works but money)
• drying rack near a fan (slow)

what i actually want to know:

• does anyone run in proper trail/drainage shoes in the city just for the water, or is that overkill?
• merino or synthetic socks for wet runs? i keep getting blisters when my socks soak through
• do you just accept wet feet and run anyway, or wait out the heavy days?

feels like every monsoon i relearn this the hard way. would love to hear what's actually working for people.

Disclosure: I run an Indian activewear brand, so I think about heat a lot but none of this is about gear. Just what's worked for me and runners I know trying not to die in May/June.

Heat acclimatization is real and takes ~10–14 days. If you stop running for a few weeks and jump back into 38°C, you're not "out of shape," your body has literally lost its heat adaptation. Ease back in. It comes back faster than fitness does.

Time of day beats everything. 5–6 AM isn't just cooler it's before the ground has radiated a full day of stored heat back at you. An evening run at the "same" temperature feels noticeably worse because the road and air are both warm. If you can only do evenings, expect to run slower and that's fine.

Hydration isn't just water — it's salt. Heavy sweaters lose a lot of sodium here. Plain water alone on long summer runs can actually make you feel worse (and in rare cases is dangerous). A pinch of salt + lemon, or an ORS/electrolyte mix, does more than chugging litres of water.

Pace by effort, not by your watch. Your usual easy pace will spike your heart rate in heat. Run by feel. A "slow" summer is normal and you're not losing fitness by respecting it.

The myth that didn't help me: that you'll "sweat it out and get tougher." Pushing hard through genuine heat stress doesn't build toughness, it just raises injury and heat-illness risk. Adapt gradually instead.

Curious what this sub does — do you shift to early mornings, treadmill through the worst months, or just grind through? And has anyone found electrolyte mixes worth the money vs. homemade?

Disclosure first: I run an Indian activewear brand (Aguante), so take this with whatever salt you like but this is genuinely the stuff I wish someone had told me before I started, no pitch, no links.

A few things that hold up regardless of what you buy:

"Moisture-wicking" is doing a lot of heavy lifting in marketing. In dry heat, wicking works sweat moves to the surface and evaporates. In coastal/monsoon humidity, the air is already saturated, so it can't evaporate fast. The fabric just stays wet. This is why a tee that felt great in Pune winter feels like a wet rag in Mumbai July. It's not always the fabric being bad; it's physics.

Heavier ≠ more durable. A lot of "premium feel" thick cotton-blend gear is the worst thing to run in here. Lighter, looser-knit synthetics breathe far better. Weight is mostly a feel-good cue at the rack, not a performance one.

Seam placement matters more than fabric on long runs. Chafing on 15k+ runs almost always comes from seam location, not material. Worth checking where the side and underarm seams sit before you buy.

Fit for Indian builds is a real gap, not just marketing. A lot of imported cuts assume a longer torso / different proportions. If something rides up or bunches, it's often the pattern, not your body.

Curious what others here have found anyone cracked the humidity problem with a specific fabric or brand? Genuinely want to know.

This week has been rough. No rain yet, but the humidity is already climbing and the heat feels stickier than peak summer somehow.

My usual 5km pace has slowed down noticeably heart rate spikes faster, breathing feels harder, and I've had to cut a couple of runs short.

Is this just the pre-monsoon lull everyone talks about, or should I actually be changing something?

Things I'm wondering:

• Is everyone else also struggling right now, or is it just me?
• Best time of day to run in this weather is 5:30am actually making a difference for you?
• Any hydration/electrolyte routine that's helping before the rains properly set in?
• Does training in this "in-between" weather actually help once monsoon hits, or is it just suffering for no reason?

Feels like the worst window of the year somehow too hot for comfort, too humid for the heat training to feel rewarding yet.

In 2018, I was a retail professional with a decent career and a running obsession.

Every weekend I'd be out logging kilometres in Pune's heat and humidity, and every weekend my imported running gear would let me down. Fabric that stopped wicking mid-run. Seams that chafed by kilometre 15. Pockets that bounced so badly I'd lose gels on the course.

I kept thinking — someone should fix this for Indian runners.

Then I realised nobody was going to. So I quit and did it myself.

Here's what 7 years actually taught me:

1. Solving a real problem isn't enough I thought great product = automatic success. Wrong. I had to learn D2C, logistics, paid ads, fabric sourcing, and customer retention — all from scratch, all at the same time.

2. Your first 100 customers are everything Ours were runners from local Pune running clubs. Their brutal, specific feedback shaped every product iteration. No focus group beats a runner who just did 30km in your shorts.

3. Indian runners are deeply underserved 50,000+ people run the Mumbai Marathon every year. India is top-3 globally in Comrades Ultra participation. Yet almost no gear was being built for our climate, our body types, our conditions.

4. Staying small saved us We didn't chase scale too early. Every stitch, every fabric decision, every pocket placement was obsessed over. That slowness became our edge.

5. The market doesn't care about your passion It cares about whether your product solves their problem on kilometre 32 of an ultra when everything hurts. That's the only test that matters.

Today we're trusted by runners across India — from first-timers chasing a 10K to veterans running the world's toughest ultras.

Still learning. Still running.

Happy to answer anything about building a D2C brand in India, running gear, or what it's like betting everything on a pair of shorts.