fullstory competitor evaluation, did this properly and want to share
Did this properly because the fullstory renewal forced the conversation. mid-market session volume, mobile commerce app, team of four. Needed something that actually understood native mobile rather than web analytics with a mobile layer.
Six weeks of parallel testing on our actual production app. Evaluation criteria was simple: ask each tool why checkout conversion had dropped after our last release and see what comes back.
Fullstory returned a dashboard with drop-off by step, technically correct, not very useful for actually fixing anything. Logrocket returned error logs from the affected sessions, also technically correct, but the issue wasn't an error, it was a UX thing. Uxcam was the one that surfaced what was actually going on in the sessions, which was the question we'd been trying to answer. Worth noting our sessions on budget android devices weren't capturing cleanly in fullstory either, so a chunk of our user base was effectively invisible in the tool we'd been paying for.
Things worth knowing before you run this evaluation yourself. Logrocket is genuinely good but it's solving an engineering problem not a product one, your PMs will quietly stop using it. Contentsquare didn't even make it past the pricing conversation, not worth evaluating below enterprise scale. Fullstory is stronger than uxcam on web recording quality, so if web is a significant part of your product the tradeoff gets harder. At 85% mobile it wasn't a hard call for us.