How do you survive when the market is controlled by giants?

I'm 24 and just started my wholesale business ( Surgical and hospital supplies ). The problem isn't the work, it's the market. Most competitors here have been around for 30–40 years. They have deep pockets, long-term relationships, and can cut prices to levels where a newcomer simply can't survive.

It feels like every move I make is something they can outspend or undercut. With limited capital, I don't have the luxury of surviving months or years of losses.

For those who have actually built a business in a market dominated by established players, what worked? How do you compete without getting dragged into a price war you can't afford? What would you do differently if you had to start from scratch today?

I'd really appreciate advice from people who've been through this.

reddit.com
u/amantiwari1 — 3 days ago

How do you survive when the market is controlled by giants?

I'm 24 and just started my wholesale business ( Surgical and hospital supplies). The problem isn't the work, it's the market. Most competitors here have been around for 30–40 years. They have deep pockets, long-term relationships, and can cut prices to levels where a newcomer simply can't survive.

It feels like every move I make is something they can outspend or undercut. With limited capital, I don't have the luxury of surviving months or years of losses.

For those who have actually built a business in a market dominated by established players, what worked? How do you compete without getting dragged into a price war you can't afford? What would you do differently if you had to start from scratch today?

I'd really appreciate advice from people who've been through this.

reddit.com
u/amantiwari1 — 3 days ago

How do you survive when the market is controlled by giants?

I'm 24 and just started my wholesale business ( Surgical and hospital supplies). The problem isn't the work, it's the market. Most competitors here have been around for 30–40 years. They have deep pockets, long-term relationships, and can cut prices to levels where a newcomer simply can't survive.

It feels like every move I make is something they can outspend or undercut. With limited capital, I don't have the luxury of surviving months or years of losses.

For those who have actually built a business in a market dominated by established players, what worked? How do you compete without getting dragged into a price war you can't afford? What would you do differently if you had to start from scratch today?

I'd really appreciate advice from people who've been through this.

reddit.com
u/amantiwari1 — 3 days ago

Hi everyone,

I’m starting a new surgical & hospital consumables business in Bilaspur, Chhattisgarh. Currently setting up the shop, licensing, inventory planning, and supplier network.

I’m looking to connect with trusted and verified vendors/suppliers/distributors for products like:

-Surgical consumables

-Hospital supplies

-IV sets, syringes, gloves, dressing materials

-Disposable items

-OT & ward consumables

Prefer suppliers with:

-Genuine products

-Good pricing/margins

-Reliable stock availability

-Wholesale support for new businesses

If anyone here is in this industry or can recommend reliable suppliers/manufacturers/distributors, please comment or DM.

Would also appreciate advice from experienced people on how new suppliers can build strong vendor networks in this market.

reddit.com
u/amantiwari1 — 2 months ago

New Surgical & Hospital Supplies Business ,Looking for Trusted Vendors/Suppliers in India

Hi everyone,

I’m starting a new surgical & hospital consumables business in Bilaspur, Chhattisgarh. Currently setting up the shop, licensing, inventory planning, and supplier network.

I’m looking to connect with trusted and verified vendors/suppliers/distributors for products like:

-Surgical consumables

-Hospital supplies

-IV sets, syringes, gloves, dressing materials

-Disposable items

-OT & ward consumables

Prefer suppliers with:

-Genuine products

-Good pricing/margins

-Reliable stock availability

-Wholesale support for new businesses

If anyone here is in this industry or can recommend reliable suppliers/manufacturers/distributors, please comment or DM.

Would also appreciate advice from experienced people on how new suppliers can build strong vendor networks in this market.

reddit.com
u/amantiwari1 — 2 months ago
▲ 1 r/Raipur

Hi everyone,

I’m starting a new surgical & hospital consumables business in Bilaspur, Chhattisgarh. Currently setting up the shop, licensing, inventory planning, and supplier network.

I’m looking to connect with trusted and verified vendors/suppliers/distributors for products like:

-Surgical consumables

-Hospital supplies

-IV sets, syringes, gloves, dressing materials

-Disposable items

-OT & ward consumables

Prefer suppliers with:

-Genuine products

-Good pricing/margins

-Reliable stock availability

-Wholesale support for new businesses

If anyone here is in this industry or can recommend reliable suppliers/manufacturers/distributors, please comment or DM.

Would also appreciate advice from experienced people on how new suppliers can build strong vendor networks in this market.

reddit.com
u/amantiwari1 — 2 months ago

Hi everyone,

I’m starting a new surgical & hospital consumables business in Bilaspur, Chhattisgarh. Currently setting up the shop, licensing, inventory planning, and supplier network.

I’m looking to connect with trusted and verified vendors/suppliers/distributors for products like:

-Surgical consumables

-Hospital supplies

-IV sets, syringes, gloves, dressing materials

-Disposable items

-OT & ward consumables

Prefer suppliers with:

-Genuine products

-Good pricing/margins

-Reliable stock availability

-Wholesale support for new businesses

If anyone here is in this industry or can recommend reliable suppliers/manufacturers/distributors, please comment or DM.

Would also appreciate advice from experienced people on how new suppliers can build strong vendor networks in this market.

reddit.com
u/amantiwari1 — 2 months ago