Skydance already cross-promoting Paramount & Warner Bros. properties
On The NFL Today, James Brown was promoting the ALCS airing on TBS & HBO Max. Normally, when a network promotes programming on another channel its either A. same-league programming that airs on competing networks or B. airing a program on a sister network.
So...five days in and Skydance is already cross-promoting between the legacy Viacom and Turner networks.