[Our City]Moving.com or [Company Name].com?
Hey everyone, I'm helping my brother set up his moving company's website and I ended up grabbing both his company name domain as well as our city in it (like [OurCity]Moving.com). My gut says the city name domain would rank a lot better for organic SEO than his actual company name would.
Should the content live on the company domain with the city one redirecting to it, or the other way around? I think the content needs to sit on whichever domain is actually doing the ranking, so I'm leaning toward redirecting his company domain over to the generic-sounding one instead.
My hesitation is that if his company domain just redirects to the generic one, anyone who searches his actual business name later or gets a referral by name will land on a URL that doesn't match. Is that a real tradeoff, or am I overthinking it?