How to reduce CPL???
I'm currently running a meta ads for apartment sale . I am using a good creative . But the cpl is very high for my budget . I'm using 1500 INR as daily budget . CPL is 250INR to almost 390 INR. I used to get 129INR to 90 inr . Don't know what I'm doing wrong . It's been running for 2 days . Will will reduce in coming days . Or is there any solution