r/facebookadsexperts

I work for beauty salons and also do content marketing for them, but the difficulty is huge.

I vet clients very strictly: a long questionnaire that asks about their revenue and how much they're willing to invest, then a discovery call, then a sales video call.

I spend a lot of time talking with them before any payment happens.

My contract is strict too, and it clearly states that I don't guarantee earnings or results. I also set expectations from the start.

Even so, it's incredibly hard to get them to understand that if they don't call leads quickly and only send messages, results suffer.

They have to be willing to basically become a call center, because that's what the job requires.

They also need patience, because some things simply take a long time. Many of them are so frustrated that they don't see it. I explain it over and over, and it still doesn't land.

At this point I'm honestly wondering if running ads just isn't in my nature, even though I consistently deliver 35> new leads per month for these clients. They always expect so much more.

Do you run into the same problems with this type of client? How do you handle it?

I've recently transitioned into pure performance play with over 2 years in purchase driven performance marketing I have been running a broad sales purchase objective like a good boy as everyone in the world is telling me. Tell you what. CPMs are above 60$ sometimes 80$ and ad sets barely come out of learning. Starting to think sales ads are hoax. I'm into beauty and skincare. Thoughts?

I've been running meta ads for over 6 years. Most of my experience has been around high-ticket products and services, including for B2B.

This is my first time managing an ad account for a local service business.

They're based in Orlando, FL, USA.

Running a campaign for residential painting.

Have a small budget to start with, $30/day.

I've launched their first native lead form campaign already, have generated 5 leads, none of them converted (which is okay at this stage), the CPL is currently $42 which is what's bugging me.

I've kept the campaign structure very lean. 1 campaign, 1 ad set, 5 ads (each a different creative angle).

I'm kinda sure its the creative that's the culprit, and have even started producing the next set of creatives. (5 ad sets x 4 ads, each ad set would be a creative angle, and each ad would be a variation).

But I'd appreciate any suggestions and advice from peeps who have more experience for local service meta ads.

TIA

From morning I am not able to open the Meta Ads Manager app and it crashes. Cleared cache and reinstalled, but no luck. Tried in multiple devices with no luck. Is anyone else facing this problem?

I have got 2 clients who I started running ads for at the same day on a one month trial offer. I have checked in on them once already, one has said they are not happy with the leads as they have not got jobs for them (even though I've got them over a lead per day for roofing, qualified them and automated resposne to them) and the other is happy to continue for the next month on a higher retainer. They agreed to £30 a day for a month and it's coming up to the one month date.

When should I contact them about what they think and whether they want to extend it?

How should I go about it?

All help is appreciated, thank you.

Im a wedding and event photographer in brazil. I also shoot portrait sessions but i m not cheap. I noticed those that find me organically on instagram are for more qualified and interested in working with me. When i ran leads campaigns directly to cold traffic it almost never goes anywhere. So i think a omni presence or funnel video marketing strategy would work much better. I heard there is a strateggy where you build a video audience of engaged viewers of say a 4 min video and 25% viewership. This basically gets you leads and introduces yourself at the same time. Remarketing to this audience with several videos which build authority and trust as stage 2. Has anyone proven this strategy to work. ? or is it better to go directly for lead campaign and lead form conditional logic for stage 1.