What event gamification tools or platforms would work best for boosting attendee engagement at our upcoming conference, and how do we measure their ROI afterward?
We're hosting a multi-day conference soon and want to use gamification to keep attendees engaged between sessions—things like point systems, leaderboards, challenges, or scavenger hunts tied to booth visits and networking. I'm not sure which mechanics actually drive participation versus feeling gimmicky, or how to tie them into our existing event app without overcomplicating the experience. I'd also like to understand what metrics we should track to prove this investment actually improved engagement and lead generation, not just attendance numbers.