I built a replacement for TV Time after it shut down. How do I find the people who actually need it?
I built and launched a mobile app for people who wanted to keep their TV Time history after TV Time shut down.
The app imports their export, so their shows, episodes, watch dates, ratings, and comments stay with them instead of disappearing with the old app.
I have a small number of early users from Reddit, but I am stuck on the next part: reaching the people who would genuinely benefit from it without becoming annoying or spamming every TV-related community.
For a consumer app with a very specific audience, what channels would you test first?
Would you focus on Reddit communities, TikTok/Instagram content, App Store optimisation, SEO around TV Time exports, or something else?
I’m building this alone, so I want to spend time on the few channels most likely to work rather than posting everywhere.