Interviewing a GTM Engineer for the first time. What should I look for?
I’m about to interview a GTM Engineer, and honestly, I have no idea what I should be looking for.
I’m a PMM at an AI startup, and we’re hiring a GTM Engineer to work with me, so I’m part of the interview loop.
I know the basics of what GTM Engineers do, but I don’t really know what separates a good one from a great one.
Right now I’m thinking about looking at measurable outcomes like pipeline, user acquisition, revenue impact, workflow automation, etc. But how do you actually judge those numbers? What questions would you ask? What are the green flags or red flags?
I’ve already asked ChatGPT and Claude, but their answers were way too strategic and abstract. Can I expect more tactical, real-world hiring advice from people here?
If you’ve hired GTM Engineers (or are one yourself), I’d love to hear how you evaluate candidates.