u/AbleInvestment2866

This is one of the songs I like the most, but I don't get the relation between the title and lyrics. Is it just a random title or does it have a meaning?

Ahrefs' Tim Soulo announced today that they're working on a new algorithm to prevent DR to be gamed.

What do you think? Will this solve DR manipulation? Do you think DR is even useful at all?

Tired of spending money on useless tools?

Guess what: You do not need an expensive subscription to find good keywords when you are starting out. Here is a full workflow using only free stuff.

Step 1: Brain dump. Write down every phrase a customer might type to find what you offer. Ten minutes, no filtering.

Step 2: Mine Google autocomplete. Type each seed phrase into Google and write down every suggestion that drops down. Add "a b c" and numbers after your phrase to force more suggestions.

Step 3: Steal the "people also ask" and "related searches." Scroll to the bottom of the results page and grab the related searches. Open the "people also ask" box and note the questions. These are pure gold for content ideas.

Step 4: Use Google Search Console if you have any traffic. Go to the Performance report, sort by impressions. Queries with lots of impressions but a low position are things Google already thinks you are relevant for. Easy wins.

Step 5: Check intent by searching the term yourself. Look at what ranks. If it is all product pages, that is a buying query. If it is all how-to articles, that is informational. Match your page to what is already winning.

Step 6: Prioritize. Favor phrases that are specific (longer, clearer intent), that you can genuinely answer well, and that connect to something you sell or want people to do.

Step 7: Group similar phrases into one page each. Ten variations of the same question is one article, not ten.

Free tools that help: Google autocomplete, Search Console, Google Trends, and AnswerThePublic's free daily searches. That is enough to build a real content plan.

Warning: yes, I know it has limitations because of the freemium tools used, but for light users this is more than enough, and it's FREE!

PS: Don't you love the smell of useful no-spam posts?

We're a design and UX studio that has spent close to three decades building for large companies, including some names most people would recognize. We recently launched a newer sister brand to bring that same quality to a segment we could never serve before: founders, startups and small owners priced out of enterprise work. We packaged it into a productized offer for them, custom web design and development plus SEO and AEO with a real guarantee, and now we need people to sell it.

What's in it for you: commission starts a bit over $1,000 per closed deal, and it's recurring, so you keep earning for the life of the client, not just the first sale. You own the relationship end to end. We handle the technical side, proposals and delivery whenever you need backup, but the client stays yours. The product is genuinely good, so you're not selling vapor.

Who we're looking for: someone comfortable with B2B outreach and relationship selling, ideally with some exposure to web, design or marketing services. Fully remote, location doesn't matter, and English is the working language. If this sounds like you, comment or DM me and I'll walk you through the specifics.

Most small site owners either obsess over SEO or ignore it completely. Here is a light monthly routine that takes about two hours and catches most problems.

Step 1: Check Search Console for errors. 👀

Open the Pages report. Look for pages that dropped out of the index or new "not indexed" reasons. Fix or note anything odd.

Step 2: Find your rising queries. 🚀

In the Performance report, compare the last 28 days to the previous period. Spot queries gaining impressions. If one is close to page one, update that page to push it over.

Step 3: Find your slipping pages. 🤔

Same report, sort by pages losing clicks. Refresh the top one or two. Update stats, add a section, improve the intro.

Step 4: Fix broken links. 🚑

Run a free broken link checker on your site. Repair or redirect anything broken. Broken internal links waste crawl budget and annoy visitors.

Step 5: Check page speed on your most important page. 💯

Run it through PageSpeed Insights. If it is slow, the usual culprits are huge images and too many plugins or scripts.

Step 6: Add internal links. 💻

Take your newest post and link to it from two or three older relevant posts. Also link out from it to older posts. This spreads authority and helps discovery.

Step 7: Publish or update one solid piece of content. 🤓

Consistency beats intensity.

That is it. Two hours a month keeps most small sites in good shape.

Happy SEO'ing! 🔥

This is a quick scan of what happened in the last day or two across search, AI answers, PPC, and social. If we got something wrong or missed a story, correct us in the comments.

Search and SEO

• Google Search is now running on the Gemini 3.5 Flash-Lite model for its AI search experiences. Why you care: the model behind AI Overviews and AI Mode changing usually shifts what gets summarized and cited, so expect some churn in how your pages get pulled into answers.
• A court dismissed Google's lawsuit against SerpApi over scraping search results, giving Google 21 days to amend its complaint. Why you care: rank-tracking and SERP-data tools depend on this kind of scraping, so the outcome affects the tools a lot of us rely on for reporting.
• Google updated its crawl budget documentation to say all sites now start with a conservative crawl capacity limit. Why you care: if you run a newer or larger site, don't assume Google will crawl everything fast out of the gate. Clean internal linking and tight sitemaps matter more.

AI Overviews and AI Search

• Google AI Mode and ChatGPT are both testing new citation card placements. Why you care: where the source links sit changes whether anyone actually clicks through to you. Worth watching if AI referral traffic is on your radar.
• Recent context from this week: AI Overviews now shows a Top Stories news carousel in the US on mobile (live since about July 17), and AI Mode began letting users link and act inside select apps like Instacart, Canva, and YouTube Music (rolling out from July 16). Why you care: more of the journey is finishing inside the answer, which keeps pushing the zero-click trend.

AEO and GEO

• Nothing brand new landed overnight, but the citation-card testing above is the practical AEO story right now. Getting cited, and having your brand name show up in the answer even without a click, is the game. The steady data backdrop hasn't moved: studies this year keep putting Google zero-click north of 65 percent, so plan for visibility without the click.

PPC

• Google is moving Local Services Ads into the main Google Ads platform this year, with a new Performance Max campaign type built for pay-per-lead goals to receive them. Why you care: if you run LSAs for service clients, a migration is coming and the reporting and bidding will look different.
• Google Ads moved the "Missed Opportunities" report into the Recommendations tab and set a 6-month limit for appealing policy violations. Why you care: check your appeal timelines, and know where to find that report now.
• Google Ads is rolling out video campaign groups globally, and rolled out bulk GA4 account linking so you can link multiple accounts to a single GA4 property at once. Why you care: less manual setup for anyone managing many accounts.

Agentic and Social

• Meta is putting the activity businesses share through the Pixel and Conversions API to work personalizing Feed recommendations and Meta AI responses, not just ads, starting to roll out in the US and other markets this month. Why you care: your CAPI setup now feeds organic-facing personalization too, which raises the stakes on getting that data clean.
• Meta is also bringing Live Video Ads to Instagram for the first time and scaling the format across Facebook. Why you care: a new paid placement for e-commerce brands running live shopping.

WordPress

• The WordPress Security Team issued an emergency release on July 17 for a critical unauthenticated core vulnerability chain being called wp2shell. Why you care: this is core, not a plugin, so patch immediately if you haven't. An unpatched site can get pulled out of search fast once it's compromised.

What did we miss? Drop links to anything worth adding and we'll fold it into tomorrow's post.

Sources:

• Search Engine Roundtable recap, July 22, 2026
• Top Stories roll out in Google AI Overviews (Search Engine Land)
• Google's AI Mode now lets you link and interact with select apps (TechCrunch)
• Meta Ads Updates (July 2026): What's Changing and What to Do (AdsUploader)
• Two new high severity WordPress vulnerabilities, patch immediately (Help Net Security)
• Google zero-click searches reach 68% in early 2026 (Search Engine Land)

https://medium.com/@fdevin/the-ai-visibility-industry-is-selling-you-fake-data-and-some-of-them-know-it-f28ff40857dd

Not that it is a surprise, but pretty interesting nevertheless (not to mention it actually tells users HOW to work that problem out)

https://preview.redd.it/uazlf7ulfq4h1.jpg?width=427&format=pjpg&auto=webp&s=e8ad9a1e69cd9c186b938acd43ccf58c88a11ffb

Just sold one of my old Apple devices, then realized it's still on my account. No big deal, let's remove it...

Well, that's what you would think.

On my iMac24 M4 (which I'm using to write this), none of my devices showed up. Tried using iCloud. Zero. Zilch. Nada.

Tried using Windows on another computer and ta-dah!!! My devices were there. So I proceeded to delete the one I wanted to delete (btw, I realized I also need to delete the iMac 27) then... surprise! I got a message telling me that I needed to delete it from one of my Apple devices.

Just about to launch my computer through the window, I calmed down and looked for ways to fix why my devices weren't listed, and I found that logging out, restarting the computer, and then logging back in should work. And, glory to all Apple engineers, this time it worked!

So I proceeded to remove that iPad and... got this notice: I can't delete it until June 8 because the device is new (I won't even ask about the logic, since I'm scared we'll get deep into psychosis terrain), but my device was registered when I bought it a few months ago, and btw, it was in the list of devices. After I requested to delete the device, Apple considers it a new device, as shown in the image.

Despite the horrible user experience, I won't even go into the security issues.

Oh Apple, I remember when you were the cool kid in the block! Good times!

Has anyone heard about Conversion Alchemy?

My daughter started working with them on a trial period, and the opportunity looks amazing. A bit too much, to be honest. I feel like there are several red flags, but at the same time they could be legit, and I don’t want my daughter to miss out on a great opportunity.

Does anyone have experience with this company?

Yesterday one of my posts was removed. That’s not really the point.

The point is the double standard and how moderation is being applied. Two posts in two days for challenging the narratives with data.

This sub has no problem with actual self-promotion, vague advice, recycled “best practices,” and content that adds zero value as long as it fits a certain narrative. That happens constantly and stays up. I could live with that TBH, but I won't engage on that behavior.

But when someone brings verifiable data that challenges those narratives, it suddenly becomes an issue.

The post that was removed contained data about a major SEO company and the problems it’s facing. Nothing was being sold, nothing was being promoted. Just data. Also, it didn't attack anyone, unless you think I was attacking Semrush. The mod allowed it to stay up "for a minute" (his own words) so he could answer and close it. As it will happen with this one I assume.

So the question is simple: what exactly is being moderated here? The rules, or the narrative?

Because from the outside, this doesn’t look like consistent moderation. It looks selective, and it’s hard to ignore that this sub is tied to commercial interests fro a marketing group, anyone can see it in teh sidebar. Furthermore, a mod that never (EVER) shown in this group closed teh first post. Curious. Even more curious is that he couldn't close it under spam (a bit of honesty) but some ridiculous non-existent rule.

Back to yesterday: If this was removed for “spam,” then I’d like a precise explanation: which exact part of the post qualifies as spam, and under which specific rule? Deos anyone really think I'm Brian Dean or someone from Semrush?

I'm not asking for a label, but a clear reference to content and rules.

I also can’t ignore that moderation decisions don’t happen in a vacuum. When the same pattern repeats, it’s reasonable to question whether this is about rules or about WHO is posting and WHAT they are saying.

I stay anonymous on purpose. I don’t promote my work here, I don’t look for clients, and I’ve been consistent about that from day one. I use this space to discuss real problems and real data, and to offer solutions when I can.

If that’s not welcome, then it should be stated clearly instead of using labels that don’t apply.

I’m also aware that my tone can be direct and sometimes abrasive. That’s on me. If anyone felt offended by how I express things, I apologize for that.

But I won’t apologize for bringing data or for pointing out things that don’t hold up when you actually look at it.

And just to be clear: I don’t need this sub. If being direct and data-driven is a problem here, feel free to remove me. It won’t make any difference on my end.

I’m also aware that my tone can be direct and sometimes abrasive. That’s on me. If anyone felt offended by how I express things, I apologize for that. FYI, because of my Asperger and my tone my CEO forbade me to ever say where do I work.

But I won’t apologize for bringing data or for pointing out things that don’t hold up when you actually look at it.

And just to be clear: I don’t need this sub. If being direct and data-driven is a problem here, feel free to remove me. It won’t make any difference on my end.

If you think authority is everything (and many people here thinks that), just check Backlinko on Ahrefs or even its owner, Semrush. I doubt anyone here has a site with more authority or legit backlinks that Backlinko or Semrush.

I won't post links or images since I can't, but anyone with an account on any of those tools can check it.