My girlfriend and I want to build a business together. She has 3–4 years of e commerce operations experience, I’m learning tech/AI, what would you do or build?
My girlfriend and I want to build a business together. She has 3–4 years of e-commerce operations experience, I’m learning tech/AI, What would you build or start?
I'm in Pakistan and trying to figure out what kind of business my girlfriend and I could realistically start.
I'm not an AI automation expert or anything like that. I'm still learning programming/software/AI and I've built a few small things, but I'm basically at the stage where I'm trying to get good enough to actually build useful stuff.
My girlfriend has been working in e-commerce operations for around 3–4 years, mostly around COD orders and courier problems.
Her day-to-day is basically tracking shipments across courier portals, checking why deliveries failed, calling customers, fixing address issues, coordinating with courier offices, updating Excel/WhatsApp groups, following up on reattempts, dealing with returns, etc.
So she knows the ugly operational side of e-commerce much better than I do.
She doesn't run the businesses herself though. She isn't doing ads, product selection, finance, store strategy, etc. She's basically the person making sure orders don't get stuck and disappear. I'm interested in e-commerce too, and I can handle the technical/marketing/sales side if I learn what I need to learn. We can both put around 3–4 hours a day into something, and I personally have a lot more time available right now.
My first thought was something around e-commerce operations, maybe eventually using software/automation to remove some of the repetitive work.
But I'm deliberately trying not to start with "AI agency" or "AI automation" because I don't want to build some bullshit around a buzzword.
Maybe there's a completely non-AI business here. Maybe there's a service opportunity. Maybe COD operations are already a terrible market. I genuinely don't know.
For people who've actually run e-commerce businesses or built something in this space: if you had these two people and their current skills, what would you investigate first?
Especially interested in what problems Pakistani e-commerce businesses are actually willing to pay someone to solve.
I'd rather spend the next month manually solving a real problem for 2–3 businesses than spend six months building an "AI platform" nobody wants.