u/QuinceNatalie

thinking about one way window graphics for our storefront.. good idea or annoying?

Hey, I'm trying to do something with the front windows at our shop because the afternoon glare is brutal but I still need to be able to see outside when customers walk up. Pretty sure those are called perforated decals or one way window graphics or something like that.

Idea was to put big promo graphic on the outside without completely blocking the view from inside
I've been comparing Signs and Printrunner for it but I can’t tell how legit the one way effect actually is especially at night when the lights inside are on

also I'm unsure how annoying these things are to remove later if we swap promotions every couple months.
and if anyone’s installed these before would you recommend dry or wet install? doing this whole thing solo on Sunday so trying not to completely screw it up lol

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u/QuinceNatalie — 10 hours ago

What makes people stop at expo booths besides flyers?

Helping set up a booth for an upcoming conference and now I'm realizing I have no idea what people put on the table besides business cards and random flyers nobody reads lol

I've seen booths doing candy, coffee, little giveaway stuff, QR code signs, sticker packs, charging stations, all kinds of things and I feel some setup are way more inviting than others.That's why I'm trying to keep ours simple but still make people stop for a second instead of just walking by..

so far I looked at Signs and esigns for some small table displays and printed stuff already but my question is what people actually interact with at these events vs what just ends up sitting there untouched all day. Appreciate your help!!

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u/QuinceNatalie — 2 days ago

10ft booth backdrops, fabric or vinyl actually better?

doing a tech conference in Vegas later this year and trying to figure out the backdrop situation for our 10x10 booth

I really dont want it looking cheap or wrinkled the whole time especially with those super bright convention center lights hitting everything

been looking at the tension fabric displays vs the older vinyl style ones and found both on Signs and Esigns. Tbh I riginally thought vinyl made more sense but now I'm kinda leaning fabric because people keep saying the glare is way less and it looks cleaner in photos

main thing is I'm flying solo for this event so setup matters way more than I expected lol

also trying to avoid spending half the morning fighting with hardware before the show even starts so if these pop up frames are actually annoying to deal with I'd rather know now than learn the hard way in Vegas

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u/QuinceNatalie — 2 days ago

Do streaming ads actually help nonprofits raise money?

I work at a small charity and we're trying to figure out how to reach more people, but tbh budgets pretty tight. someone mentioned Adwave might have nonprofit pricing (not even sure if that's true), and actually we're debating whether it makes sense to try something like CTV ads just to push donations a bit but I can't tell if that actually moves anything for nonprofits or if it's just a lot of impressions and hoping someone cares enough to donate after.

I really need to know from anyone here if this actually worked with nonprofits or charities running stuff like this? I'm mostly trying to understand how you justify the spend on a tight budge? do you actually track donations back to something like CTV, or is it more just brand awareness & trust over time?

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u/QuinceNatalie — 4 days ago

how do small nonprofits justify awareness spending when every dollar needs a ROI?

working with small charity and we're trying to reach more people but budgets are tight enough that every marketing decision feels risky

Most of what we do is organic, local partnerships, email, etc. lately we'e been debating whether broader awareness channels are ever worth testing for nonprofits, things like streaming/ctv ads. ended up looking at lower cost options (Adwave came up, not even sure if they actually do nonprofit pricing) because traditional campaigns feel way out of reach.

My issue is I cant tell how people in this space justify the spend. If donations don't come directly after, do you treat it as long term trust/awareness building? Or is there a realistic way to measure whether something like that actually moved donations? how people with limited budgets think about marketing when you’re expected to prove impact on almost every dollar spent

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u/QuinceNatalie — 5 days ago

Anyone else running CTV ads and still not really sure how to read the results or what actually counts as performance?

we threw a video on streaming a while back and honestly now it's just crickets. Instagram ads at least give you comments, clicks, some kind of reaction but with CTV its just 1000 impressions and thats it. We used Adwave for it just trying it out but I still don't really know how you're supposed to read the results here, laslo I've seen platforms like MNTN talk a lot about deeper analytics and attribution but even then not sure what people are actually tracking in real life
Like do you actually ever see stuff like people watched 30 seconds or engaged viewers or is it basically just impression counts and vibes?
Anyone actually running CTV, how do you tell if it's doing anything or is it just of branding?

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u/QuinceNatalie — 5 days ago

Measuring CTV: how do we tie it back?

Hi guys, Im working as a performance marketer and one of my newest clientss says I need you to prove ROI on a tv ad.. IK it's easy on social/pixels, but ctv is a black box. Anyways. we ran a campaign via Adwave, got the usual impressions/views. Now they want to know “did sales go up?” I tried multi touch reports and weird metrics (Google lift tests, branded search). Tatari touts closed loop attribution, but that's $$$. Did we have to set up a geo holdout to see a lift? How do you folks in the trenches actually measure if someone ordered because of your CTV spot?

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u/QuinceNatalie — 9 days ago

House I love is in an HOA. What questions should I ask about the management company

I'm a first-time buyer looking at a house in Florida with dues around $380/mo. Never lived in an HOA before and tbh reading r/ HOA has me a little spooked. The listing says "professionally managed" but doesn't say by who.

What's the right way to vet the management company before closing? Like is there a list of questions you'd ask, things to request (financials? meeting minutes?), red flags vs green flags? I'd rather know now than find out later I bought into something I regret.

Especially interested if anyone has Florida-specific advice given the post-Surfside law changes. Thanks 🙏

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u/QuinceNatalie — 11 days ago

Does anyone actually escape the meta ads grind?

Does anyone else feel like they spend half their life just feeding the Meta beast?? I feel like as soon as I find a winning ad, the performance drops after 3 days. I'm looking for set it and forget it alternatives that aren't just Google search. Ive been reading about CTV and streaming ads through platforms like SteelHouse or Adwave. It seems like a more low effort way to advertise but I'm actualy worried abt the tracking. Is it hard to see if it's actually driving sales? I really dont want to spend another month staring at Ad Manager.

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u/QuinceNatalie — 11 days ago

sick of getting ghosted by marketing experts

I've tried working with a couple of marketing agencies and both times it felt like I paid a lot and didn't get much back besides some reports.
So now thinking of just doing it myself using Canva for graphics and testing a few self serve ad platforms instead of going through agencies.
I've been looking at few options like Amazon Ads Manager and some other self-serve tools and also considering platforms like Adwave for handling placements.
I'm just not sure if this is actually manageable long term or if I'm underestimating how much time it takes. Please advice.

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u/QuinceNatalie — 12 days ago

Measuring CTV: how do we tie it back?

working as a performance marketer, my client says prove ROI on that TV ad
which is Easy on social/pixels but ctv is a black box. we ran a campaign via Adwave, got the usual impressions/views. They want to know did sales go up? I tried multi touch reports and weird metrics (Google lift tests, branded search). Tatari touts closed-loop attribution, but that's $$$. Did we have to set up a geo holdout to see a lift? How do you folks in the trenches actually measure if someone ordered because of your CTV spot?

reddit.com
u/QuinceNatalie — 12 days ago

Gym chain splitting budget: social - tv

I manage ads for local gym chain (5 locations) and we've basicaly been running Meta and google for most of our traffic ended up pulling like $200 to test streaming campagin mostly on Roku and Adwave (to see if if it'd reach different types of people in each area). Ads were geo targeted by zip code and tbh we got way more views than we ever see on Facebook but when I look at actual signups it’s basically flat (that’s the part I can’t figure out)
I've heard people mention stuff like Tatari for tying it back to real conversions but we're still pretty small so we're not really set up for heavy tracking like that
so now I'm just stuck trying to figure out what a win even looks like on ctv for something local like a gym? We feel like we got eyeballs but can't prove squat. any tips for connecting those dots?

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u/QuinceNatalie — 13 days ago

We're opening a second location for our dog grooming salon, but this one is more on the high-end side (pricing + experience), so we'e trying to attract a different type of client than our first spot.

I feel like Meta ads get a bit noisy for that kind of positioning, like we just blend in with everything else.

we’ve been thinking more about video, like streaming ads or YouTube,, my partner actually reached out to a marketing agency and they quoted us around $2.5k -$5k just to produce like 3-5 reels, which feels a bit heavy for a first test.. so I started looking into other options, like CTV platforms that seem more affordable, stuff like Adwave and MNTN. tbh Im still not fully convienced AI generated ads looking real enough, but at the same time its our first try and I don't want to burn the whole budget on production and setup before even knowing if this channel works
I'm kinda stuck, what would you lean toward in this situation? and can you actually target higher-income households locally with this stuff or is it more broad than it sounds?

would really appreciate advice from anyone in marketing or anyone whos run ads for ((a premium/local service)) before

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u/QuinceNatalie — 15 days ago

On the board of a ~180-door community in Florida. Our management contract is up for renewal so we're getting quotes from a few companies just to benchmark. The numbers are wildly different: one quoted us almost double another for what looks like the same scope.
Our current company is mid-range and we're generally happy with them, but I don't want to just auto-renew without knowing if we're being competitive.
What are folks actually paying per door these days? And does it matter much whether it's flat per-door vs % of budget? I wanna figure out what's normal so we don't lowball the next contract, or overpay either ofc.

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u/QuinceNatalie — 15 days ago

my family runs a local security/alarm business and we mostly relied on referrals and some Google Local ads
recently we started trying CTV ads just to see what happens
we made a quick 10s video with an AI tool and ran it pretty broad. didn’t really know how to track it, so we added a random "code word" at the end for a free consult

couple months in and like 4-5 people actually called and said the code word lol.

also seeing a small bump in site leads, but the dashboards don’t really tell us much about whats actually converting

now i'm not sure if this is something worth pushing more or just random luck. we've looked at stuff like Adwave and Vibe to maybe improve targeting/reporting, but also tempted to just throw that budget back into Google... so does $10/day on CTV ever actually scale for a local service biz or is it always kinda hit or miss? anyone figured this out?

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u/QuinceNatalie — 16 days ago

Hi guys, I have a cleaning service company and me and my parner decided to stop paying Yelp. it's just too much for the outcome we were getting. still figuring out whats the best way to use that $400/mo, right now we're thinking of splitting it between local SEO and trying some small video ads instead.
we’re working with a freelance SEO specialist and he’s been doing fine the last quarter but for video ads I've been looking at a few options like SteelHouse, Adwave, and inVideo AI since they can run TV ads with no setups.

my issue is basically this, if people see us pop up on their TV once in a while, does that actually keep you top of mind for when they need a cleaner, or does that only really work for other types of businesses? also, how long does it take before you start seeing anything from something like that??

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u/QuinceNatalie — 17 days ago

I handle growth for a mobile fitness app and we’ve mostly been running Meta for installs.
we started testing CTV just to see what would happen, threw a bit of budget at it and used Adwave for it and ran a simple 30s promo video. it did get some installs, but the CPI was way higher than what were used to on socia. Now I'm just stuck trying to figure out if we 're missing something or if this is just how the channel is. like do people actually see TV ad and then go download thr app right away, or is it more like it helps later but Meta/search still does the actual converting?

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u/QuinceNatalie — 17 days ago

we paused all marketing during covid andnow we’re kind of restarting everything from scratch. Pre covid we were doing radio ads for our real estate business, but now it feels like nobody really listens to that stuff the same way anymore. so I'm wondering if it even makes sense to go back to that at all or just skip it and put everything into streaming/OTT ads instead, stuff like Roku or Adwave? has anyone here actually made that switch from radio/billboards to fully digital/streaming? did it actually work out or did you end up going back to the old channels anyway?

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u/QuinceNatalie — 19 days ago

honestly zillow leads are getting crazy expensive lately and the quality just keeps going down so I'm trying to figure out how to not rely on it so much and maybe get people to just reach out directly, but we kinda stuck between ideas, been looking at running some just sold type videos in specific Zip codes on streaming apps, saw stuff like MNTN and another like Adwave that can do the whole thing, but idk if that actually works or if I should just stick with FB ads? (Thoughts) so for anyone tried ai generated ads or CTV (mainly for real estate)? did it bring real leads or just awareness stuff?

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u/QuinceNatalie — 20 days ago

Shopping in the Naples / Fort Myers area and I swear every community we look at is now $400-700/mo for stuff that used to run $200ish. Realtor says it's mostly insurance + reserve funding after the 2022 condo law changes but some of these communities look financially fine otherwise.

How do you actually tell if a community's fees are reasonable vs being mismanaged? Is there a way to look into the management company itself before you buy? Reviews online for these companies are basically useless (either 1 star rage or suspicious 5 stars), so I'm not sure where else to look.

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u/QuinceNatalie — 21 days ago