My mobile game D1 retention is very low while session length is very long. What does that mean?
I released a mobile game just a few days ago and around 100 people played it.
D1 retention is around 11.9%
But session length is very high with median being ~16 minutes and average being ~41 minutes
Some players even played for up to 4 hours straight in one session!
This's not that surprising for a business simulator game because we like to grind but I don't know why retention is so low I'm getting mixed signals..
I don't know what that means.. This's my first game and I don't know how to read these analytics to be honest.
I don't know if the results may be skewed due to me posting the game to wrong audience sometimes? It seems that some people like it so much they play for so long on first session. But also I didn't get any reviews that says I love the game or anything. Someone told my that "you made a great thing" and someone told me excitedly "I played for 3 hours straight" but that's it. And only one person joined the discord server. Yet 5 people out of 100 actually bought the lifetime pro IAP!
As I said this's my first game and I have no clue weather I'm onto something or these are just false positives. I'm not confident about the game as well. I can't tell if it's good or bad but I think I became numb after so much playtesting (I enjoyed it) and now can't tell if it's still fun anymore.