I underpriced my work for way to long.
I’m a freelance web developer. Most of my work is small-to-mid sized business sites, usually redesigns or building new landing pages, nothing massive but often a lot of back and forth with clients. I always thought I had a pretty good sense of how long things take me. Like for example, a recent project involved the homepage redesign and responsive adjustments, 5 subpages, basic SEO setup, a few rounds of client revisions, and of course a few quick questions on email that always turn into longer discussions.
If someone asked me before, I would’ve said that it takes me about two working days. However, I felt like all these added take me much longer so I started tracking my work using flowii. I done it for a couple of weeks only and I realised my ideas of time and reality didnt really match.
Those two working days for the project were more like 3 to 4 working days, or 7-8 active work sessions that spread across multiple days. What surprised me most wasn’t just the total time, but how much invisible time there is. I started using this system mainly because I already had client projects in it, and it had built-in time tracking. Nothing fancy, I just needed something consistent.
Now, I obviously changed my prices a bit to reflect my time spent on projects, but also created a more organised system that I could work wit hand be productive. So, if you feel like your work is under-priced, probably is.