I made this promo video for my project... thoughts? Would love a parent's perspective too.
Assalamu Alaikum everyone,
I've been working on an app called CalmScreen, and I recently put together this short promo video to showcase one of its main features: App Curfew.
The core idea behind the app is to help people manage screen time without the usual friction. While the video focuses on parents trying to help their kids put the phone down, the app is also designed for adults who want to break their own doom-scrolling habits.
Instead of abruptly blocking you (which usually just makes you want to override the blocker), CalmScreen gradually fades the screen to grayscale or warm amber after a short grace period. The theory is that it slowly removes the visual dopamine hits so you (or your kids) naturally lose interest and put the phone down.
It's already live on the Play Store if you want to see how it feels in action: CalmScreen on Google Play
Since I'm handling the marketing side of this myself (definitely not my main strength), I’d love to get some honest feedback on the video:
- Does the explanation of how the "gradual fade" works make sense?
- Is the tone right? I went for a calmer, parent-to-parent vibe rather than a flashy commercial.
- Does the value proposition appeal to both parents and adults trying to limit their own screen time?
I’d appreciate any feedback on the pacing, the messaging, or the video itself. Thanks!