Research project about kpop marketing

Research project about kpop marketing

Hello everyone!

I am currently doing a psychology research project and would like to collect some data about kpop fan behaviour and group perception

if you would like to be part of the study, please complete the form below!
https://forms.gle/DN6RrhnUzpqwdaKr9

it would take no longer than 5 minutes to fill it out

Thank you!

u/Ill-Economics-9981 — 11 days ago

Setsuna Hanabi MV lore and proposed timeline of events

So after watching the behind the scenes for setsuna hanbi mv, we got a couple confirmations, as well as some new story points, which allows us to form a clear and complete timeline of events

so first taehyun is a rich guy in a psych ward, which was theorised earlier, but he mentioned that he was in the psych ward due to guilt. now previously i assumed it was because of identity issues, and the punching of the mirror was my basis for that, but he said he punched it due to anger issues.

Now this begs the question, why does he feel so much guilt? It is very possible he feels the guilt for yeonjun's death, since he, kai, and gyu bought him the motorcycle that ultimately lead to his...is what i initially thought. it seems more like they probably altered it in some way since yj had the same bike at the start of the mv, and that was at 4:55 in the morning irl, but yj comes to say he almost died at 3:55. can't be am, since it was still light outside, so it's pm. now yj and soob are wearing fits different from when he got beat up so we can assume that rather than seeing it as events happening in the same day, we can simply assume this is a way for them to tell us that the yeonbin bl scene comes earlier in the timeline. it also makes more sense logically since there's no way a bike can be fixed that fast. maybe. idk i've never owned a bike.

https://preview.redd.it/v4pz1lw8tnlh1.png?width=662&format=png&auto=webp&s=587de60f244ec9a2f7c8f133fb512a486af0d294

bike at start of MV

bike when yj and soob were having their bl scene

we assumed the debt collectors were after yj, considering he got beat up by them, but from the new info we get, soobin is the one they're after, so why did they beat up yj? considering they're friends, yeonjun wants to protect or save soob and so beats the debt collectors up, which is what motivated them to cut his brakes.

notice that his bruises at the start of the MV when he says "i almost died" and while fighting the debt collectors are the same, which stands to reason that the opening scene comes after his fight w the debt collectors.

start of MV

during the fight, from the behind the scenes

before taehyun comes to find soobin, his workshop is already trashed by the debt collectors, and yeonjun is nowhere to be seen. this, paired with the fact that taehyun is in his psych ward clothes, shows that it's after yeonjun's accident. since there were no previous shots of soobin being terrorised, it stands to reason that yj kept them away, and to get back at him for beating them up and to remove the barrier to soob, they cut his brakes, effectively leaving him defenseless. tyun, unable to do anything for his friend, but knowing that he is in danger, punches the mirror out of frustration and immediately runs to soob upon his escape.

now tyun is rich, so why couldn't he have paid off soob's debt or helped him financially in some way? this is only plausible if we assume tyun himself is rich. see, in previous ot5 shots, he wears the same clothes as everyone else, and brings regular beer, instead of more expensive alcohol to the rooftop (i assume it is regular beer idk i don't drink, but judging from the cardboard box it seems like it). the only really expensive thing he owned was his watch, and we can assume that was from an older time, and not recently bought. real tyun also mentioned his parents put him in the psych ward, so it's possible that tyun is in some way cut off from his rich background. not many other explanations for him being so close with the other 4, who seem to be from middle class families. any theories about this are welcome!

theories about kai wanting to be a kendoka is also confirmed, and since he loses the match, it is not a stretch to assume he messed up the job interview

gyu's storyline honestly doesn't have a lot going on unfortunately. he's an aspiring musician, but that's about all we get. if anyone has any gyu theories i'd love to hear it!

now that we've established a rough sequence of events for soob's, tyun's, and yj's storylines, let's address the elephant in the room.

kai's and gyu's storyline's place in the timeline is a little more ambiguous. honestly we could place their storylines anywhere in the timeline and it'd fit well, without posing any issues to the timeline or any theories. personally, i'd like to place kai's storyline of failing his job interview before the ot5 drinking scene because it makes for a more compelling story (since he couldn't get over his friend's demise, he messed up)

but you see, the main issue i had w this scene is that taehyun was a wearing a blue cardigan on top of white clothes in the ot5 drinking scene, similar to the fit he had on in the psych ward, and soob was wearing the blue overalls he had on when the debt collectors came, BUT yj was bruised up in the same way he was after fighting the debt collectors and saying he almost died. this throws a wrench at my timeline theory, BUT, i went back to watch the MV at 0.25 speed and analysed the scene to find that yj acts as though he isn't actually at the table.

stay w me

ot5 drinking scene

tyun is speaking, gyu looks at him, as one would when someone is speaking, while yj doesn't. he actually looks up only once tyun is done speaking. now is this a stretch? yes very much, but shh

notice also that his face is bruised up in the same way as the start of the MV

https://preview.redd.it/kec7ndgvvklh1.png?width=240&format=png&auto=webp&s=851b8e3bd2da26b09d378e8cfd1cdc7032b73bbf

but, when he comes in the start, soob's workshop is fine. it's difficult to tell with the obstructions and clarity issues, but you can tell from the spring thing i circled being in place at the start

start of MV

after soob's workshop got trashed

tyun also isn't wearing the psych ward fit at the start of the MV

tyun at MV start

in fact, not only is he not wearing the psych ward fit, he's wearing the fit he was wearing when they gave yj his bike

tyun giving bike to yj

notice the same cut/colour of shirt and shorts. kai and gyu were also wearing the same fit. we can take this to mean that both the fight and yj getting the bike happened on the same day

now this begs the question; was the bike being fixed before or after yj fights the guys? clearly before, since he doesn't have any bruises

yj when getting the bike

so yj got the bike fixed before he went to beat up the debt collectors, went to fight them, they say the new bike, and that's how they figured out how to get rid of him.

now for my proposed hallucinated timeline, which won't include the choreo scenes because you can't pay me to figure out where a mechanic, a biker dude, an aspiring musician, a disgraced chaebol, and an unemployed dude dance like chinese douyin boys fit into the timeline. or maybe you can, i need to go to uni soon.

ot5 rooftop scene and beach scene: we can assume these to be earliest in the timeline due to the photo soobin looks at when the debt collectors trash the house, and because it makes the most sense when i lay out the rest of the info

yeonbin bl scene: this comes next, they're both established friends and that's why they walk leisurely and talk comfortably and act like they're in a bl.

yj gets his bike back: takes it to the debt collectors' place. likely that he went to them after soob mentions them, as everyone looks pretty grim and don't seem shocked by yj's arrival at the start of the mv

yj goes to fight the debt collectors and comes back to soob's workshop all beat up: self-explanatory

debt collectors cut his brakes: seems like he parked the bike next to soob's workshop and they followed him and did it there, and so when he leaves, that's when the accident happens

yj goes to ride his bike and has an accident: results in a catalyst event which leads to (1) tyun being admitted into the psych ward out of guilt, (2) soob being vulnerable to the debt collectors, (3) kai messing up his job interview

soob's workshop gets trashed

taehyun escapes the psych ward and runs to soob's workshop

simultaneously, kai fails the interview

ot4+1 drinking scene: at some point gyu joins in, and they go drinking. yj's presence could mean they're still not over him and/or are reminiscing about their time as friends

ot4 scene in the beach

extra things i thought were cool but didn't have place to mention or can't explain, or just details and things i thought were cool:

- tyun's watch seems to be set to the time yj entered soob's workshop. can't see it clearly but the minute had is deffo on 9, and it looks like the hour hand is between 3 and 4. i'd like to think the watch no longer works and he has the time permanently set to when he last saw everyone together

https://preview.redd.it/atj502a56olh1.png?width=416&format=png&auto=webp&s=04361a553e78d6d81ed6f0a6ce15cd2c1ce94635

https://preview.redd.it/v4pz1lw8tnlh1.png?width=662&format=png&auto=webp&s=587de60f244ec9a2f7c8f133fb512a486af0d294

- the clock in soob's workshop moves backwards. now i cannot be bothered to figure out what this means. somebody in this sub said it might be a time loop (sorry i forgot which thread and i don't remember the username TT), and the clock seems to be supporting that. now we can argue it could be a timeloop. last on my timeline is the ot4 beach scene, and first is either the ot5 beach scene or the rooftop scene, so it's very much possible within my proposed timeline asw.

timestamp is 01:38 btw, watch it in 0.25 speed to see it clearly.

- i remember seeing a yt short and a post on this sub that a white figure proposed to be yj was walking in the opposite direction at the end of the mv during the ot4 scene, but i watched it and that doesn't seem to be the case, but it would've been cool if that was true , so i went back to check and realised i was looking at the wrong place🤦‍♀️

there is a white figure/shadow moving, so the time loop theory could very well be true. maybe the ending scene is the start of the loop, with ot4 being friends already and meeting yj at the beach, thus causing all these events, ending at ot4 on the beach reminiscing, and starting the loop again. 

anyways yeah this is my timeline! there are quite a few shaky aspects to it, but it does make everything fit nicely together and explains most questions, and it seemed like the most satisfactory sequence of events to me. sorry for the long post, i didn't realise i'd be writing this much when i started out TT

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u/Ill-Economics-9981 — 2 months ago

Public transport to uni of birmingham

does anyone here take the bus to university of birmingham? if so which one/s do you use? i've been trying to see how to minimise my travel time. (haven't gone to uni yet btw, just looking to see how long it would take on avg to weigh my options)

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u/Ill-Economics-9981 — 2 months ago
▲ 9 r/songs

Choose a number from 1-292 and I'll give you a song from my hella unorganised playlist

i'll answer people who reply in the first 20 minutes or so, since i can't keep answering forever lmao (image unrelated)

u/Ill-Economics-9981 — 2 months ago

lore/theories megathread?

mods, would it be possible to have a megathread for lore and theory discussions? love txt lore and discussing it, and it gets a little difficult to keep track of everyone's theories when its different posts. so if everyone is ok with it, could we have a thread specifically for the setsuna hanabi mv and any other future mv/release

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u/Ill-Economics-9981 — 2 months ago

Sandrone team

my current team is sandrone, beidou, alyosha, and columbina
i'm pulling for odette, but haven't gotten her yet, but once i do i'll likely replace bina
what i'm stuck on tho is beidou. i don't really have any other strong electro dps, and deffo don't have yae, so would my best bet be to continue running this team or to replace beidou with bina since i have c1 alyosha, so his burst comes back super fast, and i really like the freeze + stellar conduct combo

my roster btw

https://preview.redd.it/qcxlkovjlsjh1.png?width=766&format=png&auto=webp&s=b422cbe22f32a304be6cd9d694e3fa9395228acb

https://preview.redd.it/ik006ajnlsjh1.png?width=767&format=png&auto=webp&s=c386f86f7f91f535ba5e27ef015e7b1700caa1d0

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u/Ill-Economics-9981 — 2 months ago

🚨🚨ALERT🚨🚨 NEW NUGU BOY GROUP!!

https://preview.redd.it/fpqns9rxisjh1.png?width=912&format=png&auto=webp&s=f527e4371f9f77165e00e20ec61b7fe119466330

personally i think my bias is alyosha oppar.
they might be nugu due to their vertically challenged nature, but if lost children oppars can debut as short kings so can they.
anyways what are they called? i've been trying to find this group everywhere but they are simply too nugu

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u/Ill-Economics-9981 — 2 months ago

How do i block subreddits?

there are a couple subs i wanna block, mainly cause of the negativity or just the fact that i'm not interested in them, and i press the "don't show posts like this" but some of them always show up again

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u/Ill-Economics-9981 — 2 months ago
▲ 4 r/Vent

My mother lets my brother take my things and i'm just supposed to let him

My brother is 4. he doesn't know what he's doing. my mother on the other hand, is well above 4, and knows exactly what she's doing. I'm just supposed to let him take my paint, my brushes, my keychains, my bags, my perfumes, my lip balms, EVERYTHING. and i'm just supposed to let him. she then yells at ME when i try to take my things back. he has already lost one of my fav keychains, he's ruined my black paint by filling it up with water, thrown my oil pastels and colour pencils, ruined my eyeliner, and so many more things.

the frustrating thing is she tells me to stop 'being a drama queen' and to 'grow up' and to 'consider his age' when i get upset but he's ruining my things! what do i even do other than be upset? just say "oh ok you can take my things its ok" like wtf is the logic.

and one time i lost it and began to cry, and i said i was upset that everyone else my age was allowed to enjoy their summer and i have to either take care of him when my mum is out or deal with this behaviour, to the point i've barely been able to enjoy or relax, because when i try to paint or crochet or watch something, he comes to bother me. she then told me to look at those who don't have as much as me, and the only reason i'm upset is because i'm looking at people more privileged than me.

even now, my brother told ME to leave MY room so i don't stop him from taking my stuff, and all she can ever say is "stop causing problems, why do you always want to fight him?"

i love both of them, and i don't blame my brother because he's little. i just wish my mother would control him and stop him from ruining my things, especially when i'm at school and unable to stop him. there were many times where i'd come home to find my things all over the house, broken, ruined, and my mum just goes "oh yeah he took that, but i didn't see until later so i just moved it"

i just wanted to get it off my chest. feels much better after putting my frustration in words

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u/Ill-Economics-9981 — 2 months ago
▲ 1 r/songs

Afrobeat recs

I've only heard one or two, and like snippets online, but i really like the sound of afrobeats, so please recommend me some! (image unrelated)

u/Ill-Economics-9981 — 3 months ago

Is there any way to minimise the sort of 'insult when insulted' culture?

Just wanna preface by saying this isn't exclusive to kpop obvi

So there's been a lot of one sided beef between matt proxy and cortis. i didn't know the dude until this whole fiasco, and his sub got recommended to my feed since cortis was mentioned multiple times.

for those of you who don't know, martin recommended one of his songs, he found out, listened to GO!, didn't like it, and started trashing on cortis. honestly i couldn't care less if he liked cortis or not, however many coers have taken to calling him certain slurs i don't want to repeat, and that whole thing rubbed me the wrong way

i get that there's not a lot we can do to control these people, but is there any way to report these accounts or do something to minimise this destructive behaviour? there's genuinely no situation that warrants this name-calling, especially not over music taste of all things.

the things he said were also very racist (called them chinks and whatnot) but that doesn't mean we should match his energy. honestly the best thing to do is just leave him be cause lowk he's dragging the whole thing out.

it's also just really unfair to martin, considering this exact thing happened before, and it must hurt a lot, considering he worked on the stuff they're dunking on

idk ig this sort of reads as a vent so i wasn't really sure what flair to use, so if it's wrong idm changing it

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u/Ill-Economics-9981 — 3 months ago

JYPAPI the 🐐 will save summer of 2026 😍😍✨✨

the censored photocards 😍 i can barely contain my excitement

u/Ill-Economics-9981 — 3 months ago
▲ 0 r/rit

Psychology undergrad

hii, so i'll be going to uni next year and wanted to shortlist my unis, and was hoping to get some insight about the uni from graduates of RIT, particularly those who are currently doing or have done the psychology undergraduate program. i wanna know what the campus life is like, how the degree is, how the professor's are, the general crowd, and anything else you think might help me decide whether to seriously consider RIT or not. thank you!!

btw i'm talking about RIT Dubai campus

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u/Ill-Economics-9981 — 3 months ago

RIT Dubai, Psychology undergrad

hii, so i'll be going to uni next year and wanted to shortlist my unis, and was hoping to get some insight about the uni from graduates of RIT, particularly those who are currently doing or have done the psychology undergraduate program. i wanna know what the campus life is like, how the degree is, how the professor's are, the general crowd, and anything else you think might help me decide whether to seriously consider RIT or not. thank you!!

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u/Ill-Economics-9981 — 3 months ago

My dream KPOP lineup ✨✨

hello chin🦆, this lineup came to me in a midnight conversation with my sisters, and i felt the need to share

zohran mamdani: maknae, leader, main rapper

mads mikklesen: visual, main dancer

christoph waltz: main vocalist, producer

willem dafoe: mood-maker, centre, lead dancer, oldest

emmanuel macron: lead vocalist, fan service final boss

feel free to ask any questions about them, chins, i am more than willing to refer to the council (my sisters) and provide answers

u/Ill-Economics-9981 — 3 months ago

The whitewashing in this industry has gone too far

like ooningkai is barely recognisable, and don't even get me started on the m*nz next to mr. i-only-blink-once-a-year. completely white from head to toe! chin🦆 we need to do something about this. a reasonable suggestion i give is 100 protest truck to the hybe building, 50 to jpeg oppars' dorms, posters everywhere, #StopWhitewashingIdolsToThePointMyPlantsTurnToThemWhenTheyPhotosynthesise trending on every platform, spam their lives, and maybe also write handwritten letters to bang pd oppar. however, i am but a jopper who hasn't even reached their one year anniversary, so please, provide this rookie jopper some guidance, kansahamnida saranghayeo ❤️

u/Ill-Economics-9981 — 3 months ago

Finally found a blank template for this!!

the ones with just the bottom but coloured means i have one or two songs in my playlist, and the blank ones don't necessarily mean i dislike them. there are loads o groups which i haven't heard of, or have heard of but haven't listened to anything (as far as i know anyway)

u/Ill-Economics-9981 — 4 months ago

I'm making a crochet tote bag and i need help with the straps

i saw a video where someone used twill tape to make the straps by crocheting around the tape, but i wanted to know if just sewing cloth to the underside of the handle will be enough to reinforce the straps. i don't want the straps to stretch out, and they're gonna be fairly thick to reduce strain on my shoulders

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u/Ill-Economics-9981 — 4 months ago