Luce Line Pale Ales
I haven't talked to anyone at the brewery yet but I work at both a liquor store and craft brewery and have noticed that they put out a ton of different types of pale ales and IPAs. Anyone have any insight into the brand strategy behind this? I know lots of breweries have a range of pale ales and IPAs, as well as one-off beers, but it just seems like they'd start cannibolizing their own products and not having enough diversity to keep people coming back.