How do you decide whether to double down on your most profitable project or shift focus to the ones with bigger long‑term potential?
I’m at a crossroads with my affiliate projects and could use some perspective from people who’ve managed multiple revenue streams.
Right now I’m running four projects. Together they generate around €15,000 per month, but about 80% of that comes from one project I’ve been building for a long time. The other three are newer, smaller, but I genuinely believe they have stronger long‑term potential.
The challenge is simple: I don’t have enough time to push all four at a high level. So I’m trying to figure out what’s smarter — doubling down on the project that currently earns the most, or shifting more focus to the ones that might outperform it in the future.
I’d really appreciate hearing how others approached similar situations, especially when balancing short‑term profit with long‑term growth.