u/sweetnessssss

[ Removed by Reddit on account of violating the content policy. ]

I built a simple +EV results calculator for The Lineup.

Instead of just showing ROI or total units, it lets you enter your unit size and realistic monthly pick volume, then estimates what the settled public ledger average would mean for you.

Current ledger:

• 10,372 settled picks
• +1,209.48 units
• 11.66% ROI
• Apr 1 to Jun 21, 2026

Default example: $10 units, 25 picks/month = about +$29/month historically, before variance.

Not a guarantee, not assuming every public pick is available at your book. Just a cleaner way to make the bankroll math less hand-wavy.

https://www.thelineup.pro/ev-calculator

I built a simple +EV results calculator for The Lineup.

Instead of just showing ROI or total units, it lets you enter your unit size and realistic monthly pick volume, then estimates what the settled public ledger average would mean for you.

Current ledger:

• 10,372 settled picks
• +1,209.48 units
• 11.66% ROI
• Apr 1 to Jun 21, 2026

Default example: $10 units, 25 picks/month = about +$29/month historically, before variance.

Not a guarantee, not assuming every public pick is available at your book. Just a cleaner way to make the bankroll math less hand-wavy.

https://www.thelineup.pro/ev-calculator

I built a simple +EV results calculator for The Lineup.

Instead of just showing ROI or total units, it lets you enter your unit size and realistic monthly pick volume, then estimates what the settled public ledger average would mean for you.

Current ledger:

• 10,372 settled picks
• +1,209.48 units
• 11.66% ROI
• Apr 1 to Jun 21, 2026

Default example: $10 units, 25 picks/month = about +$29/month historically, before variance.

Not a guarantee, not assuming every public pick is available at your book. Just a cleaner way to make the bankroll math less hand-wavy.

https://www.thelineup.pro/ev-calculator

1. MLB: Gerrit Cole OVER 4.5 Hits Allowed (-105, BetMGM, +12.6 %EV)

2. MLB: Trevor Rogers UNDER 4.5 Pitcher Strikeouts (+141 Novi, +8.6 %EV)

3. MLB: Payton Tolle OVER 3.5 Hits Allowed (-125 BetMGM, +5.8 %EV)

Fresh +EV board:

1. NBA: Josh Hart UNDER 11.5 POINTS (-121 Caesars, +6.0% EV)

2. NBA: Landry Shamet UNDER 7.5 POINTS (+101 Pinnacle, +5.9% EV)

If the price moved, pass.

Fresh +EV board:

1. NHL: Andrei Svechnikov UNDER 2.5 SHOTS ON GOAL (+110 Bovada, +10.0% EV)

2. NHL: Nikolaj Ehlers UNDER 2.5 SHOTS ON GOAL (-130 Bovada, +9.1% EV)

3. NHL: Pavel Dorofeyev UNDER 2.5 SHOTS ON GOAL (-110 Novig, +6.7% EV)

If the price moved, pass.

I’m on Day 4 of posting short-form every day for my app.

The videos are not great. Some are fine. Some are me discovering in real time that a sentence has too many clauses and no natural ending.

But the daily rep is already useful.

The numbers moved more than I expected. Compared to the previous few days, site users are up a bit, signups are up, and checkout/trial-start intent is noticeably up. Not “quit your job and buy a ring light” up. Just enough to make the whole thing feel less theoretical.

The best part is that making the videos forces me to explain the product without hiding inside feature names. If I can’t explain what it does in 45 seconds, that’s not a content problem. That’s probably a me problem.

So I’m going to keep posting and see if the signal survives longer than my patience for editing captions.

I’m on Day 4 of posting short-form every day for my app.

The videos are not great. Some are fine. Some are me discovering in real time that a sentence has too many clauses and no natural ending.

But the daily rep is already useful.

The numbers moved more than I expected. Compared to the previous few days, site users are up a bit, signups are up, and checkout/trial-start intent is noticeably up. Not “quit your job and buy a ring light” up. Just enough to make the whole thing feel less theoretical.

The best part is that making the videos forces me to explain the product without hiding inside feature names. If I can’t explain what it does in 45 seconds, that’s not a content problem. That’s probably a me problem.

So I’m going to keep posting and see if the signal survives longer than my patience for editing captions.

I’m on Day 4 of posting short-form every day for my app.

The videos are not great. Some are fine. Some are me discovering in real time that a sentence has too many clauses and no natural ending.

But the daily rep is already useful.

The numbers moved more than I expected. Compared to the previous few days, site users are up a bit, signups are up, and checkout/trial-start intent is noticeably up. Not “quit your job and buy a ring light” up. Just enough to make the whole thing feel less theoretical.

The best part is that making the videos forces me to explain the product without hiding inside feature names. If I can’t explain what it does in 45 seconds, that’s not a content problem. That’s probably a me problem.

So I’m going to keep posting and see if the signal survives longer than my patience for editing captions.

I’m building The Lineup, a sports betting analytics app focused on +EV bets, results tracking, and helping bettors understand which markets are actually working.

Over the last couple weeks I’ve been running a daily “get one paid user” sprint because I realized the product was improving faster than distribution.

So far I’ve logged 236 growth actions since May 18:

- 125 Reddit/X replies or conversations

- 65 warm-user emails

- 14 public proof posts/newsletters

- 18 trial rescue / product friction reviews

- 7 creator outreach attempts

- 4 paid Pro signups that I can reasonably tie back to this sprint window

Not exactly hockey-stick growth, but it has been useful.

A few takeaways so far:

1. Useful replies beat promotion.

The best conversations come from adding one helpful thought in places where bettors are already talking. Direct plugs mostly feel forced unless the thread is literally asking for a tool.

2. Warm emails work better when they reference actual behavior.

“Here’s why I thought this might be useful for you” beats generic feature copy every time.

3. Product friction is growth friction.

A few trial cancels and bad first impressions pointed back to product issues, not email issues. That has been a good reminder that more outreach is not always the answer.

4. Public proof beats feature announcements.

Posts showing actual betting market results or lessons from the data perform better than “we added X.”

5. Manual growth is slow, but it is very clarifying.

Every reply, email, and DM makes the pitch sharper.

I'm about to start a 30-day challenge where I create short-form videos - daunting but necessary to put myself out there.

What would you prioritize next?

- More Reddit/X conversations

- More public data/result posts

- Creator/affiliate outreach

- Better onboarding before more top-of-funnel

- Something else entirely

I’ve been building a sports betting analytics app called THE LINEUP, and the whole idea is pretty simple:

Instead of guessing who wins, it looks for +EV bets by comparing sportsbook odds against fair odds.

So if a sportsbook is offering a price that looks better than the fair number, the app flags it. The goal is to treat betting less like “I like this team tonight” and more like finding small mispriced opportunities.

Example from today’s board:

Nolan McLean under 17.5 outs recorded was showing +6.2% EV at Novig when the board refreshed.

That obviously does not mean it is guaranteed to win. Any single bet can lose. But the side hustle thesis is that if someone is disciplined, shops lines, sizes bets properly, and only takes +EV spots, they may have a better chance of making sports betting profitable over time than just tailing picks or betting opinions.

I’m curious how this community sees it.

Would you consider +EV sports betting a legitimate side hustle if the process is systematic and bankroll-managed, or is the variance/risk too high for most people?

I’m also looking for blunt feedback on the app/positioning :)