What do you guys actually do when a page just isn’t doing what you want?
Sometimes everything looks fine on paper but the page just doesn’t move.
Other times something that was doing well starts slipping, a competitor jumps ahead, traffic slowly fades, or a page you were sure would perform just… doesn’t.
This is the part of SEO I actually find the most interesting, because nobody really handles it the same way.
Some people just wait it out. Some start tweaking things straight away. Some go straight to checking competitors. Some dig back into old data to see what changed. And I’m sure people who’ve been doing this for a while start to notice patterns and instinctively know where to look first.
So when you run into stuff like this, what’s your first move? What tells you “change this” vs “leave it alone”?