Seeking Advice For my Fashion Startup
Hi All,
I want to be clear that in this specific post I am not going to go too deeply into my brand vision or what it is about. I want to focus more on the process of hiring from a business and creative perspective.
I'm currently building a womenswear brand in between shanghai and New York.
My background is in modeling, I spent the last 8 years working internationally which gave me not only an appreciation for fashion but firstahnd understandinh of how garments function on the body and exposure to how brands communicate identity across different markets.
I feel I have a strong point of view on what feels relevant in the industry.
I see myself as primarily the found and crveative director. I have a strong sense of what I want to build here. However, because I respect the craft I am currently taking pattern drafting and sewing classes and I hope to eventutally grow into the co-deisgner role. I want to understand every part of the process well enough to lead a team.
However, I do not have a formal background in fashion design or business.
As I've been learning, I have been thinking a lot about how founders find their long-term collaborators.
I know there is a lot of advice out there about not bringing on partners or hiring too early. I understand those risks and their reasoning.
At the same time, I am becoming increasingly aware of my own knowledge gaps reletive to the scale I intent to reach.
I recognize that building this entirely on my own would be unsustainable and ultimately, untenable If I want the brand to succeed.
Especially given that my designs are inspired by the technical deisgn theory of the 1920-1930s I feel a responsiblity.
I'm not rushing into partnerships or to just bring on anyone. I initially planned to bring on an intern to help with sourcing and production communication with me in China. I had to reconsider if I'm actually ready for that, as well as if thats really what I need right now.
Here is where I am right now:
Who should I be looking out for? What is the role called? How do I find these people?
My guess is this would be a technical deisgner/co collaborator or would this be a product developer or another position I have not considered?
I would love to hear from other founders of fashion brands.
Who was your first hire and why?
Who was/is the most critial person on your team (aside from you) and why?
What advice do you have given this information?
What should the creative directer / founder realistically be doing within the first 1-2 years?
What expertise did you decide was worth paying for versus learning personally?
In the USA, how do you find/connect to people, through linkedin? connection? cold call random fashion businesses to hear their story? What was the way to get connected and learn?
If you were based near manufacturing in Asia but wanted to build a brand for the New York market, how would you structure your first team?
Thank you to all who give insight.