
u/plutonium-239

AI thumbnail KILL you CTR.
I am sharing this just FYI as I think the trend is changing regarding the use of AI thumbnail. To the point that I will stop using them from now on.
I’ve got a measurable proof that people are clicking less AI thumbnails. I’ve done this test across many videos and the images you see here is just from one video.
Every time I changed the from a “manual”
To AI version of the same thumbnail the CTR dropped significantly.
Then when I switched to my own thumbnail it recovered.
Now…there might be other factors involved (like for example my audience recognising my thumbnail style and therefore clicking more on that) but I believe I have a quite strong proof that the sentiment is changing.
My advise to you (which you are absolutely free to ignore) is to make your own thumbnail. Or hire a thumbnail artist. If you see that they are using AI to make your thumbnail, fire them and find someone else.
We can change this trend together.
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