



Wisconsin Hodags FINAL
This will be the layout and production standards until all teams are completed.
Page 1 - Meet The Team: This is the franchise identity. Uses Primary Wordmark, and the foundation of the team build.
Page 2 - Team Identity Board: This is the representation of the team assets. Primary, Secondary, Tertiary logos, Story Icons, Color Palette and a decorative workbench with Secondary Wordmark
Page 3 - Team Uniform Board: Presentation of helmets and uniforms in a team specific locker layout.
Page 4 - Team Identity Plaque: This is the only page with freedom from standards. Tell the story in anyway possible. This for example is a museum display of the bones of a "captured" Hodag. Since the Hodag has never been captured, everything in this display is made up in an attempt to Make Them Believe.