u/Top-Confidence-5090

Hi everyone,

I'm currently completing my Master's dissertation at Newcastle University and I'm researching how football supporters perceive sponsorships and digital content in professional football.

I'm looking for Liverpool supporters to complete a short anonymous questionnaire exploring topics such as:

• What makes a football sponsor feel genuine (or forced)?
• Which sponsorship campaigns stand out?
• How digital content and player involvement influence supporter opinions.

It takes around 8-10 minutes, and you don't need any marketing knowledge - I'm simply interested in hearing supporters' honest opinions and experiences.

I'd really appreciate anyone who could spare a few minutes to help.